Not a SOB
It took me 5 clicks to learn that SOBCon08 wasn’t about male dogs. That is an area with which I am totally unfamiliar.
What, you don’t know either? It means “Successful and Outstanding Bloggers.” Don’t think I qualify. (And I don’t link because I’m a bad blogger.) I thought SXSW wasn’t my tribe; this is even the next level (or two) out.